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Best New Zealand Sports Betting Sites

Overview of the best New Zealand betting sites, bonuses & offers

Best Betting Bonus for New Zealand Players

Rank Bonus

5 x £20 Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

Claim £100

T&C: New customer offer. Place 5 x £10 or more bets to receive £20 in free bets. Repeat up to 5 times to receive maximum £100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs apply.


£30 Free Bet

Turnover: 1x bonus amount

Lowest odds: 3/4 (1.75)

Claim £30 T&C apply, +18

£50 Free Bet

Turnover: No requirements

Lowest odds: 1/2 (1.50)

Claim £50

T&C: 18+. New customers only. Promo code 'F50' required. Certain deposit methods excluded. Min £/€5 on win or each-way bet excluding Tote or pools = match max £/€50 free bet. Min odds 1/2 (1.5). Bet must be made within 14 days. Free bet valid for 4 days. Free bet stake not returned. Single bets only. Free bet cannot be used on certain markets. T&Cs apply.


Bet £10 & Get £30 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

Claim £30

T&C: New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days.


100% up to £100 in bet credits

Turnover: No requirements

Lowest odds: 1/5 (1.20)

Claim £100

T&C: New Customers only. Up to £100 in Bet Credits. Sign up, deposit £5 or more to your account and bet365 will match your qualifying deposit in Bet Credits when you place qualifying bets to the same value and they are settled. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.


Bet £10 & Get £40

Turnover: No requirements

Lowest odds: 1/1 (2.00)

Claim £40 T&C apply, +18

£30 in Free Bets

Turnover: 1x bonus amount

Lowest odds: 1/1 (2.00)

Claim £30 T&C apply, +18

100% up to £100

Turnover: 6x bonus amount

Lowest odds: 1/2 (1.50)

Claim £100

T&C: New Customers only. £10 min deposit. The bonus will be applied once the full deposit amount has been wagered at least once with cumulative odds of 1.5 or greater. Wagering must be cleared within 60 days. This offer may not be combined with any other offer. Withdrawal restriction and TC's apply


£10 Bonus

Turnover: 4x bonus amount

Lowest odds: 4/5 (1.80)

Claim £10

T&C: New customers UK only: Min £10 first single bet at odds of 1.80 (4/5) or higher. Skrills, Neteller and Paysafe deposits excluded. Bonus wagering 4x in 14 days as single bet at odds of 1.80 (4/5) or higher. T&C apply.

Online Sports Betting New Zealand

The popularity of online sports betting in New Zealand reflects the country’s proud sporting culture and heritage. It's not an exaggeration to say that sport is an integral part of the cultural fabric of the nation. 

New Zealanders are passionate about playing and watching a whole variety of sports including Rugby Union, Rugby League, Cricket, Football, Basketball, Motor Racing, Netball and Horse Racing.

Rugby Betting NZ

Rugby Union is the national sport in New Zealand, and the national team - the All Blacks - are a key part of New Zealanders national identity. New Zealand can boast about having the most successful team in the history of international rugby together with five teams who compete in the Southern Hemisphere’s premier club rugby competition, Super Rugby.

The All Blacks are a key part of New Zealanders national identity.

Betting on international and club Rugby Union is hugely popular in New Zealand, even if the national team doesn't always have great odds for punters looking to make a buck! 

It’s also popular to bet on other forms of rugby such as Rugby League, Rugby Sevens and Touch Rugby. The betting sites with rugby markets offer a number of different bets beyond the straightforward win/lose bet on an outright winner. These include bets on: total points, first try scored, winning margin, first to 10 points and much more.

New Zealand Rwc 2015

All Blacks captain Richie McCaw holds aloft the William Webb Ellis trophy at Twickenham Stadium in London after New Zealand beat Australia 34–17 in the final of the 2015 Rugby World Cup.

NZ Online Sports Betting Sites

Betfair Exchange New Zealand

5 x £20 Free Bets

Betfair's peer-to-peer betting exchange is unique on the betting market today and offers punters unrivalled value. Betfair also offers a huge traditional sportsbook selection that includes heaps of sports including Rugby, Cricket, Football and Horse Racing. For tech savvy punters, Betfair offers a variety of in-play and cash-out options. Kiwis can register for a Betfair account in Australian Dollars ($AUD) or using a major international currency such as UK Sterling (£GBP).

Claim £100
T&C apply, +18

Ladbrokes New Zealand

£50 Free Bet

Ladbrokes is one of the biggest names in online sports betting having been in operation since 1886. A UK company with a historical focus on horse racing, Ladbrokes offers a huge range of sports markets for New Zealand players with the added bonus that they accept $NZD. For Kiwi punters Ladbrokes offers betting markets on Australian and New Zealand horse racing, harness racing and greyhound racing, as well as a vast array of team sports.

Bet365 New Zealand

100% up to £100 in bet credits

Another British bookie that happily accepts $NZD and that gives its new players a generous welcome bonus, Bet365 is a massive name in the online sports betting sphere. It can boast a impressive range of markets across heaps of sports!

Claim £100
T&C apply, +18

Betting Sites Accepting $NZD & Other Currencies

Currencies Comparison Table
  • Betfair           $NZD ✖, $AUD ✔, £GBP ✔
  • Betway          $NZD ✔, $AUD ✖, £GBP ✔
  • Ladbrokes     $NZD ✔, $AUD ✔, £GBP ✔
  • William Hill   $NZD ✖, $AUD ✔, £GBP ✔
  • Bet365          $NZD ✔, $AUD ✔, £GBP ✔
  • BetVictor      $NZD ✔, $AUD ✔, £GBP ✔
  • BetFred        $NZD ✔, $AUD ✔, £GBP ✔
  • 888Sport      $NZD ✖, $AUD ✖, £GBP ✔
  • Guts             $NZD ✖, $AUD ✔, £GBP ✔

Football Betting NZ

Betting on major football/soccer matches is hugely popular for sports bettors in New Zealand. Punters are chiefly interested in matches from the major European football leagues such as the English Premier League, the Spanish La Liga and the Italian Serie A

There's also a growing interest in the Australian A-League, where Wellington Phoenix fly the flag for New Zealand as the sole Kiwi team in a league made-up entirely of Australian clubs. Since its inception in 2004, the A-League has helped to raise the profile of football in the wider region and helped attract a host of international football starts for spells in the A-League. 

All of the major international online betting companies who welcome New Zealanders offer a vast range of sportsbook options when it comes to football betting, including a bewildering assortment of live 'in-play' bets coupled with live streaming of major games.

Cricket Betting NZ

Like many other Commonwealth countries, cricket is the most popular summer sport in New Zealand. 

Today, Twenty20 cricket and One Day internationals rival traditional Test match cricket for popularity. New Zealand is one of 12 countries who currently play Test match cricket. The other forms of the game have enjoyed a steady growth in popularity in the country - mainly due to it being more accessible, fast-paced and, ultimately, exciting. 

The Indian Premier League (IPL) is the world's most prestigious professional Twenty20 cricket league, with a host of New Zealand cricket stars plying their trade in the IPL including Colin Munro, Colin de Grandhomme and Brendon McCullum.

As a game that is full of small details, cricket lends itself to modern-forms of betting extremely well. Whether it be the batsman with the most runs, the bowler with the most wickets, or betting on innings totals - cricket games have a plethora of betting markets on the major betting sites.  

Online Sports Betting Sites & Bookies New Zealand

While there aren’t any New Zealand based online sports betting sites to choose from, many international sports betting sites welcome Kiwi punters. They offer generous welcome bonuses for new players and many of them allow deposits & withdrawals in New Zealand Dollars ($NZD).

Most of these international sites are based out of the UK, where a regulated betting market has led to the development of a large number of renowned and trusted betting sites at the forefront of innovation within the industry. Being UK sites means they offer a huge range of sportsbook markets to play on today including Rugby, Cricket and Football markets. 

We highly recommend that punters in New Zealand check out the sites below:

Free Bets New Zealand

Some say that the best things in life are free. Well, the online bookies love giving out free bets to new customers!

The free bet sign-up offer is one of the most common offers you can find on online betting sites today. Together with other kinds of offers used to attract new customers, the bookies use free bet sign-up offers to get you to sign-up for an account and be one of their punters.

Free Bets are given out to new & existing customers as promos.

‘Free Bets’ is a term used in different ways by different bookies. A smart players will always investigate what a bookie means when it uses the term ‘free bet’. They tend to come with strings attached, and if you win you usually aren't allowed to keep the stake of the free bet. Still, smart players can often make a tidy profit from free bets.

You should be aware of a few things when checking out free bet offers from the betting sites:

Did you know this about 'Free Bets'?

Amount of Free Bet - Instinctively, the bigger the free bet amount the better. However, sometimes the higher amount free bets come with additional strings attached. So it may be the case that a lower value free bet actually offers the best deal.

Wagering Requirements - With certain free bet offers, the money a punter wins must be rolled-over (i.e. bet) a certain number of times before a punter can withdraw their winnings as cash money and deposit it into their bank account.

Minimum Odds Requirements - Again, one of the strings attached to free bets can be that you must place bets at minimum odds in order to qualify for a particular offer. This means punters must take greater risk in order to potentially cash out their free bet.

Period of Validity - It’s not surprising that the bookies often set a defined validity period for free bets offers. After you get your free bet in your account you usually have to use it within something between 7 to 30 days. Otherwise your free bet will be void.

Top 10 Betting Sites New Zealand

Compare the best betting sites operating in New Zealand today and the bonuses they offer for new customers. 

List of Top 10 Betting Sites for New Zealand Players

  1. 5 x £20 Free Bets

  2. £30 Free Bet

  3. £50 Free Bet

  4. Bet £10 & Get £30 in Free Bets

  5. 100% up to £100 in bet credits

  6. Bet £10 & Get £40

  7. £30 in Free Bets

  8. 100% up to £100

  9. £10 Bonus

T&C apply, +18

TAB Betting NZ

Historically, New Zealand has imposed strict laws to regulate and control different forms of gambling and betting - both on sports betting and casino games. Even today, the Totalisator Agency Board (TAB) retains a monopoly on bricks-and-mortar sportsbooks & racebooks across the country as New Zealand’s only permitted land-based ‘betting agency’. The TAB falls under the governance of the New Zealand Racing Board.

Over 600 betting shops run by the TAB can be found across the country, and punters rely on the TAB for placing bets in-person. The TAB takes bets on a number of popular sports such as rugby and cricket, as well as more unusual sportsbook options like sheep shearing. Thankfully, the use of online sports betting sites is permitted in New Zealand and punters can choose between a large number of operators rather than solely relying on the TAB.

Online Sports Betting Laws in New Zealand

In many countries, there is a degree of confusion around the legality of online sports betting. New Zealand is no different. However, we can categorically tell all Kiwi punters that online sports betting using the services of an international bookie is 100% legal.

Online sports betting has seen significant growth in New Zealand during the last 15 years. Due to the government's control of the betting industry, there are no New Zealand based online sports betting sites and so punters must bet with an international betting site.

Naturally, it is wise to choose a trusted and respected betting site that provides an excellent user-experience, customer service and with sports coverage that appeals to the tastes of Kiwi punters. Thankfully there are many international sports betting sites to choose from that meet all of these needs, and they provide punters an array of welcome offers to boot.

FAQ: Sports Betting in New Zealand

Is online sports betting legal in New Zealand?

Yes, it's legal for New Zealanders to bet online via bookies that are not based in New Zealand.

Do any betting sites accept New Zealand dollars ($NZD)?

Yes, many (but not all) international online sports betting sites accept deposits & withdrawals in $NZD. Great news for Kiwi punters!