The 54 Newest Betting Sites in 2026

Betmaze launched in the UK in June 2025.

They are licensed in the UK under AG Communications and have quickly gained ground among bettors.

Surprisingly, some copy-cat sites have appeared, trying to impersonate the bookie, while sending people to other bookmakers.

Beware, the official site remains: betmaze.com

My first impressions were that the sportsbook is a little sluggish and takes a while to load.

Additionally, I am not a fan of the way opposing teams are laid out, as there is a long line with 'vs' in the middle, which looks awkward.

On the positive side, I found it easy to switch between odd formats.

Finding matches and different sports is also not too arduous, as the main sports menu is well-organised. It's the rest of the clutter on the page that makes me wince.

The mobile browser version seems to straighten out most of these problems, though there is no dedicated app.

You will definitely find plenty of boosted odds, albeit mainly for football.

Dabble launched in the UK in the summer of 2025.

They are licensed in the UK under Dabble Sports UK Ltd and quickly garnered an audience due to their free bet welcome offer, which requires no deposit.

The main appeal of Dabble seems to be the feature which allows punters to follow each other and copy others' bets.

With plenty of sports to choose from, you should easily find what you're looking for and can look at what popular bettors have backed.

A neat feature within the app is the match/game chat, which allows you to banter with others who have bet on your games.

Some might consider the inability to use desktop to place a bet a disadvantage, but I would argue Dabble know their audience well and want to fully focus on them.

Puntit launched in the UK in June, 2025.

Initially founded in India, Puntit has opened up to the rest of the world with a bold launch this summer.

The welcome bonus is decent, but nothing unusual or surprising.

Puntit operates under the BV Group licence and shares a platform with BetVictor, Betano, among others, giving it a tried-and-true sportsbook experience and highly competitive odds.

Football odds seem to be on point, and so do the price boosts.

There are many features within the football tab/menu, which you can use before the game starts, such as 2 Up Early Payout, Bet Builder and LuckyDip.

I will jokingly say this, but the promotions for existing customers are non-existent at the moment.

London Bet is another new bookie in 2025, which launched in the trenches, without much noise.

As I was perusing the UKGC site for new licenses, I stumbled upon the brand and later even saw they're actively advertising on Google.

The bookie is licensed under 'Thistle Bet Limited', but the layout of the site just looked awfully familiar to me.

Despite London Bet having no direct sister sites, it borrows an odds provider, which many others use (think AK Bets, NRG Bet, PricedUp, etc.).

There is no welcome bonus at the time, but a promotion called 'Capital Gains' allows you to opt in and stack weekly rebates and free bets as you play.

The is no betting app for iOS nor Android, but the mobile site can get the job done just fine.

BetTOM is a new betting site in May 2025.

Although their UK licensed was granted in September 2024, the bookie has come out of the woods just recently.

The bookie has most of the basics covered – good odds, a welcome bonus, a few promotions, but the desktop layout is nothing too impressive.

It can be quite cluttered, so I prefer the mobile version, as it simplifies access to sports, in-play betting and casino.

The promotions for existing customers are only horse racing-focused, so don't expect any football or basketball odds boosts.

Despite the presence of an, on paper, good-looking bet builder, functionally it needs to improve... A LOT.

When it comes to ACCAs, they are straightforward, but there are no extra winnings, regardless of how many selections you add.

Quickbet launched in March 2025.

Licensed under L&L Europe Ltd, Quickbet hit the ground running with a sleek sportsbook, a casino side, and welcome bonuses for each.

You will find over 30 different sports listed, and that's not counting each esport separately (there are 10 of them depending on the time of year).

One thing I wish they would focus on is adding tables or graphics to their deposit/withdrawal and contact pages – they're just too full of text.

BetWright launched in December 2024.

Although the bookie is new and owned by a new parent company (Onyx Gaming Limited) the sportsbook layout and features may seem oddly familiar to some experienced punters. This is because Star Sports, Bresbet and VickersBet, to name a few, use the same odds provider.

They are still different companies, managed by different people, so signing up with all of them isn't going to pose a problem in the slightest.

The bookie features over 20 sports, along with some niched options. While football, basketball and ice hockey boast plenty of betting markets, for other sports one can usually only wager on the outright market.

EasyBet flew onto the British gambling scene with a bang.

In its essence, the bookie offers spread betting across the board – you can back an outcome or lay it, as well as see the current matched volume for the match.

With only a handful of sports, the brand embraced a 'small but heartfelt' approach – just 11 sports linger on the site at the time of writing.

But we have also seen newcomers make a splash with 20, 30, even 40 sports, from popular to niched, only to disappoint with basic markets and lackluster options.

Upon login, you will be presented with decimal odds, as those are the preferred for spread betting, and there appeared to be no option to change that.

One of our recent additions to the list – PricedUp.Bet comes with a handful of pleasant surprises.

Before we praise them too much, it's important to say they are no bet365 nor William Hill.

The bookie just entered the market and those familiar with Rhino Bet (which stopped operating in the UK on 26th March 2025) will immediately recognise the site's layout.

Though them sharing a sportsbook provider is not a bad thing – easy navigation on desktop and mobile + PricedUp has it's own betting app.

Things you can expect from this bookie:

One of the newer bookies included on this list is Betrino.

Formally known amongst punters as BritainBet, the bookie decided to rebrand to a name they feel better reflects their identity.

The move has been met with overall positivism and regulars at BookiesBonuses have expressed great interest towards the brand.

Betrino is operated by ProgressPlay Limited. There are about 40 sports, depending on the season, including many esport titles and other niched competitions.

While Bet442 may seem like a dig at the popular betting giant 365, the brands are not related in any way.

Bet442 is operated by AG Communications Limited, thus they offer a fully fledged sportsbook - over 40 sports, where even niche matches get at least a few betting markets.

Betano became well-known in quite a few countries before trying their hand at the UK market.

What Betano excels at is boosted odds, betting markets availability and competitive odds.

Bwin has managed to accrue a fan base, because of their football offering and their promotions.

Livestreaming isn't necessarily their strong suit, especially for football. This in addition to a cumbersome navigation on mobile leaves a lot to be desired.

As a recent new addition to BookiesBonuses, Gentleman Jim brings a fresh brand identity, with pleasant navigation, plenty of sports and well-made betting apps for iOS and Android.

Although Gentleman Jim don't feature a dedicated welcome offer yet, their straightforward bet builder and BOG for horse/greyhound races is enough to put them ahead of some competitors.

NRG Bet brings the energy with it! As a recent edition, it surprised us with the variety of ongoing promotions for existing customers.

Those include the likes of free bets and winnings boosts. NRG is powered by a prominent sportsbook provider, so the market depth and selection is very satisfactory.

SportsBroker may be a perfect fit for you if you are into pool betting.

In a nutshell, SportsBroker facilitates a 'pool' of money and places a bet with it. You keep winnings proportional to the size of your stake in the pool. They do however take a 10% fee, but that's to cover their cost of doing business.

AK Bets are associated with heavy focus on horse/greyhound racing and football in the minds of anyone who’s encountered them.

Like most modern UK bookies, they feature live betting and livestreaming, while providing the occasional free bet or free spins when you wager the minimum specified amount.

Although not new to BookiesBonuses, BoyleSports have recently updated their welcome bonus in light of the football season.

As a long-established brand, BoyleSports bring a polished betting app, many bonuses for existing customer and adequate customer support.

Star Sports are all about that bargain when it comes to stretching your wager further.

Upon landing on the site, you will discover a whole carousel of promos for different sports – some notable ones at the time of writing are – 50% back as free bet if your selection loses for greyhounds, ATP, and football (T&Cs apply). Unlike most other bookies, there are specials for darts and US sports too.

PlanetSport is a semi-recent addition to the UK betting market, but they stand out from the rest of the pack with their focus on driving value for their players.

As they keep growing, we hope to see an even better welcome bonus from them, in addition to all the promos they’re running now.

Fun Sports is the sportsbook part of Fun Casino. As bookie that serves many other markets outside the UK, they definitely have some experience in the industry.

What stands out in the current market scene is the availability of alternative to debit cards payment methods – Neteller, Skrill, Trustly and PayPal.

What would make this site way better though, is if it were actively updated and taken care of, as it currently seems a bit abandoned to its fate.

BetGrouse is a bookie that uses a proven sportsbook provider for its services, which is good, as they can offer bet builders and cash out. However, there is more to be done in the way of speed optimisation.

Currently the desktop site can put one to sleep while loading, but at least the mobile site is up to par with the big powerhouse bookies.

BetMorph don’t hide what they’re all about – the homepage greets you with an array of slot games along with bonuses and free spins for them. The list of new games seems to grow virtually daily.

On the sportsbook, you will find upwards of 45 sports, as BetMorph aims to serve all niches – politics, reality shows, esports, chess betting and more. In-play betting is available and supported by plenty of statistics and a virtual field for visualisation of 'the beautiful game'.

Hyper Sports is the sportsbook of Hyper Casino, which offers a pretty neat feature, called Bet Mentor.

How it works is you type in how much you want to wager and how much you wish to win – then you get recommended matches – pretty cool!

CopyBet is very unique in that it allows users to choose and automatically copy the best of tipsters.

Anyone can become a tipster and you can see all the past bets they have placed, as well as neat details such as stake amount, odds and profits.

There is a tool that allows you to control your risk, so you don't end up copying someone's losses all the way to 0.

Fafabet is a bookmaker that offers a mix of sports and casino betting.

The layout doesn't stand out too much and navigation can feel a bit lacking.

The welcome bonus offers great potential of free bets, in addition to the casino bonus, but the conditions are not as straightforward as I hoped they would be. Still you can get free bets if you wager 10, 20 or 100 pounds of your own money or benefit from 50% back of net losses (up to £50) + a £20 Casino bonus during the first day.

Vegasland demonstrates a good mix of sports and casino, however there is more to be desired in terms of desktop loading speeds and site navigation.

The mobile version is a tad bit better and the betting apps for iOS and Android improve the user experience.

With operations in the UK lead by LeoVegas, BetMGM is a rising star among the bookmakers we have nowadays.

The site layout is really well-done and navigating through the menus is a breeze.

There are tonnes of promotions for new and existing customers alike, that keep things spicy and interesting.

Bzeebet is another bookie, which tries to be a one-stop shop for your betting needs.

If you have registered with other top-of-the-line bookmakers, you will immediately see that Bzeebet has more work to do, before being considered a top contender.

However, what they do right, they do really well - plenty of promotions for sports and casino, boosted odds, and plenty of sports and slots to choose from.

Quinnbet has a good product all around, and will not disappoint most bettors.

Although there are niche sports, you won't be looking at phenomenal depths of the markets.

Some sports get plenty of attention though, and Quinnbet easily shines when it comes to football, ice hockey and a bit of horse racing.