Best new Football Betting Offers
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New Football Betting Offers 2023

9 January 2022

There is a wide range of new betting promotions and football free bets that you can claim from online bookies, and we have the best ones listed here.

Football betting makes up a huge part of online bookmakers in the UK, and with so many games to bet on, there are always tons of new football betting offers to claim. 

Betting sign up offers are a great way to kickstart your account, but even as a registered user, you can take advantage of a range of promotions.

We list new football betting offers for existing customers as well as welcome bonuses.

Every month there are new and unique football betting offers to claim, and this month is no different.

Best new football betting offer

888sport New Customer Offer

100% up to £100
on your first deposit

The 888sport new customer offer is not only one of the best welcome bonuses out there at the moment, but one of the best football betting offers period. When you deposit £10+ using 888sport promo code 'TOP100' you can get a 100% bonus up to £100.

Claim £100 offer

£/$/€10 min deposit using promo code “TOP100” • The bonus will be applied once the full deposit amount has been wagered at least twice with cumulative odds of 1.50 or greater • To withdraw any winnings from your bonus, you must wager the bonus amount up to 5 times­ • All deposit and bonus wagering requirements must be completed within 60 days • This offer may not be combined with any other offer • Wagering limit of £/$/€50 per bet Applies • Restrictions apply to withdrawals, payment methods and countries & Full T&Cs apply.. BeGambleAware 18+


Latest football betting offers

Rhino Bet - Bet £20 Get £20 Free Bet Welcome Offer

Free Bet Sportsbook 12 January 2023

Get a £20 free bet when you register with the new betting site, Rhino Bet, and wager £20 on the online sportsbook. Read more

Bet365 Bonus Code - £50 in Bet Credits

Free Bet Sportsbook 9 January 2023

New customers can get £50 in free bet credits when they sign up and register online through this Bet365 bonus code. Read more

Football betting sign up offers

Most, if not all, UK bookmakers offer users a welcome bonus when they register with them online. Usually, the sign up offer will come in the form of free bets or a matched deposit.

Another common type of new customer offer is enhanced odds, which is also often seen as an existing customer promotion.

While some online betting sites change their sign up offers from time to time to introduce new football betting offers from time to time, others have had the same deals for a while now. Below are the football betting deals that we deem the best this month.

New Football betting sign up offers

18+ | begambleaware | Commercial Content | T&Cs Apply

  1. Bet £10 Get £30 in Free Bets

    Full T&Cs apply. New cus only. Opt-in & deposit req. 7 days to deposit and stake £10 minimum bet at odds of 1.5 or greater to qualify. Max 3x £10 free bets credited on bet settlement. Free bets must be used on 4 or more selections with selection odds of 1.3 or greater. Free bets are non-withdrawable and stake not returned with winnings. 7 day expiry. BeGambleAware.org

  2. £30 Matched Free Bet
    + 50 Bonus Spins

    *New UK customers only. Min Deposit: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. This is offer is valid for 7 days from your new account being registered. 50 Bonus Spins credited on placement of qualifying Acca bet.50x bonus wagering applies as do weighting requirements, bonus Spins only available on selected games and expires 7 days after being awarded. Debit card deposits only (exclusions apply). 18+. BeGambleAware.org. Bet The Responsible Way. Full terms apply

  3. Bet £5 Get £30 in bonuses

    18+ New Customers opt in, bet £5 & get 2x £10 Free Bets for set events (odds 2.00+) + £10, Slots Bonus, selected games, 35x wagering to withdraw max £250. Bonuses expire in 7 days. Card Payments only. T&Cs Apply. | begambleaware.org | Please gamble responsibly

  4. Double the Odds
    Any sport. Any bet. Any odds.

    New customers. Max £10. 100% Odds Boost Token. Keep it fun - set your deposit limit. T&Cs apply. 18 Plus BeGambleAware.org

  5. Bet £20 Get £20 Free Bet

    UK only. 18+. T&C's apply. The promotional period is 00:00 31/08/22 and is an ongoing promotion. Qualifying Bets must be placed in the promotional period. Cashed out or void Bets do not qualify. Reward is available once. If your first Bet fails to reach the criteria, then you will not receive the Reward.

  6. Get £40 in Bonuses

    Place a qualifying £25 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. A first free £5 fixed odds bet will be credited upon settlement of the qualifying bet. 4 x following £5 free fixed odds bets will be added to your account on consecutive days. Spread betting losses can exceed deposit. 18+ begambleaware.org

  7. Bet £10 Get £50 in Free Bets

    New Customers only. Bet £10* & Get £50* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you five times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.

  8. Bet £10 Get a £20 Surprise Bet

    New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer credited within 48 hours. Additional T&Cs apply. Please gamble responsibly.

New Football betting promotions

There is a seemingly endless schedule of football all year round, and that means that football betting deals are in abundance - both for new and existing customers.

The sign up offers might catch your eye the most at first, but you should also consider whether the online bookmakers you register with also have ongoing football betting promotions that provide constant value.

Types of football betting deals

  • Free bets
  • Enhanced odds
  • Money back
  • Acca insurance
  • Early payout
  • Acca boost
  • Deposit Bonus
  • Free predictor games

Football free bets

All punters love free bets. In the UK, it is not only the most popular football betting site sign up offer, but also something that is offered as part of different loyalty schemes.

One of the best free bet offers that can be used on football right now is the Betway Free Bet Club, in which you get £10 in free bets every week when you stake £25 on multiples.

Paddy Power offer something similar through the Paddy's Rewards Club, while numerous other UK bookmakers have football free bet deals that show up in their Promotions section from time to time.

Best football free bets deal

Betway Free Bets

£30 Matched Free Bet
+ 50 Bonus Spins

With Betway, you can get free bets on a regular basis through the Betway Free Bet Club. You can also get £10 in free bets when you sign up and make your first wager. Other football betting offers also pop up from time to time, such as #betyourway deals and First Goal Wins on certain games.

Claim £30 offer

*New UK customers only. Min Deposit: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. This is offer is valid for 7 days from your new account being registered. 50 Bonus Spins credited on placement of qualifying Acca bet.50x bonus wagering applies as do weighting requirements, bonus Spins only available on selected games and expires 7 days after being awarded. Debit card deposits only (exclusions apply). 18+. BeGambleAware.org. Bet The Responsible Way. Full terms apply


Football Enhanced Odds

Pretty much every day, there will be odds boosts available on certain football matches. These enhancements are usually available to all users and can be related to just one game or a selection of matches.

Paddy power enhanced odds football betting offer

Paddy Power offer enhanced odds on football, named 'Power Prices'.

Betfair and Paddy Power have great odds boosts for users each day, but enhanced odds can also be the basis of a welcome offer. Football betting sites such as 888sport and William Hill often run promotions ahead of big games, where you can get massively boosted odds on the favourites to win. Extra winnings are usually paid in free bets in this instance.

New enhanced odds offers

BetUK Specials - 5/1 for England to win & Harry Kane to Score!

Lots of enhanced odds specials have been listed on the BetUK site for the World Cup quarter-finals. Read more

New Football betting money back offers

With money back specials, you get a refund if your bet loses. Usually, certain circumstances must be met in order to qualify for the returned stake which can be refunded as either cash or a free bet depending on the terms.

These football betting promotions can apply to an individual game as a one-time offer, or to all games within certain leagues.

Football betting offer: Money back

Paddy Power New Customer Offer

£25 in Free Bets
When you bet £10 on sportsbook

The Paddy Power welcome offer allows new customers to get money back on their first bet, meaning they get a full cash refund if it loses. Existing Paddy Power customers also get lots of money back football betting offers, for example, up to £10 back in cash if a certain team wins or a particular player scores.

Claim £25 offer

New customers Only. Cash stakes only. Min £10 stake required for initial £5 free bet. Min odds ½. Max £25 in free bets. 13 settled bets required to receive full £25 free bet. Qualifying bets must be placed on sportsbook within 30 days of opening account. One free bet offer per customer, household or IP address only. Free bets expires after 7 days. Payment method restrictions apply. T&C's apply. Please Gamble Responsibly.


Football betting acca insurance

Many bettors enjoy accumulators because of their low-risk, high-reward nature. Every football fan that has placed an acca has experienced a situation in which one team has let them down, and that is why online betting sites now offer acca insurance as one of the main football betting promotions.

With acca insurance, you get your stake back if one team lets you down.

In order to qualify, you usually need to have five or more selections in your accumulator, however, some allow you to have just four.

The refund is usually credited as a free bet. An exception is the Betfair Acca Edge, which is an optional feature and can be applied to multiple bets with three or more selections. By choosing to activate Betfair Acca Edge on your football multiple, you take lower odds than what the accumulator would normally pay out, but you get a full cash refund if one leg loses.

Bookies with Acca Insurance

18+ | begambleaware | Commercial Content | T&Cs Apply

  1. Free bet if one of 5+ picks loses

    18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first 5 bet within 14 days of account reg at min odds 1/2 = 4x 5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply.

  2. Up to £10 free bet

    18+ New customers only. Opt in, bet £10 at odds 2.00+ within 7 days, no cashout. Get 3x £10 Free Bets, set events at odds 2.00+. Plus a £10 Slot Bonus, selected games, wager 20x to withdraw max £250. Plus 100 Free Spins. 100 Free Spins have no wagering. Bonuses and Spins expire in 7 days. Card payments only. T&Cs apply. Please Gamble Responsibly.

  3. Cash refund with Acca Edge

    New customers only. Min odds 1/5 (1.2). Max £20 refund on first bet. Only deposits made via Debit Card will be eligible for the promotion, Apple Pay excluded. T&Cs apply.

  4. 4+ fold accas are insured

    New customers Only. Cash stakes only. Min £10 stake required for initial £5 free bet. Min odds ½. Max £25 in free bets. 13 settled bets required to receive full £25 free bet. Qualifying bets must be placed on sportsbook within 30 days of opening account. One free bet offer per customer, household or IP address only. Free bets expires after 7 days. Payment method restrictions apply. T&C's apply. Please Gamble Responsibly.

  5. Pre-match or in-play 1X2 bets

    18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 1/2 (1.5) for each selection | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply

  6. Min odds 1/3 per selection

    New 18+ UK customers only. Register using the promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p) credited within 10 hours of bet settlement. Free Bet stakes are not included in any returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.

  7. £2-£50 stakes qualify

    Only available to new, verified customers residing in the UK. Place a first ever sports bet - multi-bets of at least 3 legs; min. £2 stake; min odds 3/10 (1.3) per leg (bets placed on horse racing and greyhounds excluded). Win and get 50% of your stake - on top of your winnings - as a free sports bet up to £10. Get back 100% of your stake as a free sports bet up to £20 if you lose. Customers must place their first qualifying bet within 30 days of registration, after which the welcome offer will expire. Full T&Cs apply. 18+ Please gamble responsibly BeGambleAware.org

  8. Must be 6+ selections

  9. Games must be on the same day

    18+. Complete 4 Welcome Challenges. Get up to £50 in free bets, 20 free spins (available on Starburst only), an OddsBoost token and a £10 Casino Bonus (10x Wagering reqs). Rewards valid for a limited time only. T&Cs apply.

Early payout football betting offer

Some people say that 2-0 is a dangerous lead, but with some betting sites, two goals is the safest of margins in football.

With this new football betting offer, your match winner bet is a successful one if the team you back leads by two goals at any point in the game.

Two of the bookies that currently offer this deal are Paddy Power and Bet365. You should note that it is only applicable to certain leagues and games, so be sure to check the T&Cs.

Betting site with early payout

Bet365

Bet £10 Get £50 in Free Bets

Bet365 is one of the best all-round betting sites and, aside from having a great welcome offer, one of the reasons they are so popular is the early payout football betting offer. The deal applies to English, Scottish, Spanish, German, Italian, and French football as well as the UEFA Champions League and Europa League. If you have backed a team to win, either as a single or as part of a multiple or bet builder, that part of the wager will win if the team goes ahead by two goals.

Claim £50 offer

New Customers only. Bet £10* & Get £50* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you five times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.


Football betting acca boosts

Accumulators often have big payouts anyway, but with acca boost football betting offers, you can scoop an even tastier profit if all of your picks are spot on.

Different betting sites have different approaches to acca boosts, with some increasing the odds of the multiple before you place it, and some awarding a percentage bonus on top of your original winnings either as cash or as free bets.

Bookie with football acca boosts

Ladbrokes

Bet £5 Get £20 in Free bets

Ladbrokes is a great bookmaker for football betting promotions. You get both acca insurance and acca boosts, which makes this probably the best place to place your football multiples. Add five selections to your bet slip and hit the boost button to get your enhanced odds, and get a Ladbrokes free bet if one pick loses.

Claim £20 offer

18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first 5 bet within 14 days of account reg at min odds 1/2 = 4x 5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply.


Deposit bonus football betting offers

In the UK, free bets are the most common and popular form of sign up offer. In other countries, a matched first deposit is seen more often across betting sites, and some UK bookmakers have chosen to offer it to punters.

The great thing about deposit bonuses is that you can often get much bigger rewards than free bet football betting offers. However, there are usually wagering requirements attached, meaning you need to bet with the bonus money a certain number of times before it can be withdrawn.

This month, there are plenty of deposit bonuses on football betting sites that can be claimed through Bookiesbonuses.com.

First deposit bonus offers

18+ | begambleaware | Commercial Content | T&Cs Apply

  1. 100% up to £100
    on your first deposit

    £/$/€10 min deposit using promo code “TOP100” • The bonus will be applied once the full deposit amount has been wagered at least twice with cumulative odds of 1.50 or greater • To withdraw any winnings from your bonus, you must wager the bonus amount up to 5 times­ • All deposit and bonus wagering requirements must be completed within 60 days • This offer may not be combined with any other offer • Wagering limit of £/$/€50 per bet Applies • Restrictions apply to withdrawals, payment methods and countries & Full T&Cs apply.. BeGambleAware 18+

  2. 100% up to £50

    Sportsbook only. Bonus is 100% of first deposit, up to a maximum of £50. Minimum deposit of £10. Bonus must be claimed within 3 days. Wagering requirements apply. Bonus amount cannot be withdrawn. Further T&Cs apply.

  3. 50% up to £50

    New Customers only; Min. deposit £15; Bonus amount 50% of deposit up to £50; Wager deposit and bonus 8x within 60 days; 4/5 Min. single odds or 2/5 min. acca selection odds; Max. stake contribution equal to the initial bonus; Certain bet types and payment methods excluded; See full terms; Terms apply; 18+

  4. 100% up to $150

  5. 100% up to $150

  6. 100% up to 150 CHF

  7. 100% up to $500

  8. 100% up to £50

    Sportsbook only. Bonus is 100% of first deposit, up to a maximum of £50. Minimum deposit of £10. Bonus must be claimed within 3 days. Wagering requirements apply. Bonus amount cannot be withdrawn. Further T&Cs apply.

  9. 150% up to ₹12,000

New football betting deposit bonus offer

STS Welcome Offer - Up to £40 Joining Bonus

Sportsbook 19 April 2021

Claim the STS welcome offer and get a bonus of up to £40 by placing an accumulator once you've registered online. Read more

888sport New Customer Offer - 100% up to £100

Sportsbook 29 March 2021

Get a deposit bonus of up to £100 when you register with 888sport as a new customer on the new-look betting site. Read more

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