Online bookmakers in the UK

Rhino Bet

Brand new welcome offer

Best Odds Guaranteed on UK/IE racing
Bet builder for football
App for iOS and Android

Debit card payments only
No live chat for support, instead - Twitter and Facebook

Welcome Offer

Bet £25 Get £10 Free Bet
+ 25 Free Spins on Bonanza

UK only. 18+. T&C's apply. The promotional period is 00:00 24/02/23 and is an ongoing promotion. To qualify you must make a minimum deposit of £25 and wager a minimum of £25 within 24 hours of Sign Up. Cashed out or void Bets do not qualify. Reward is available once. If your first Bet fails to reach the criteria, then you will not receive the Reward.

Website: rhino.bet	Founded: 2021
Owner: Playbook Gaming Ltd	Headquarters: London

Summary

Author: Stan Miller

Established in 2021, Rhino Bet is fresh out of the box on the betting scene and is ready to win the hearts of UK players. The bookie is operated by Playbook Gaming and is fully registered and licensed in the UK. It's a straightforward platform with a basic horse racing selection and a decent bet builder for football. They do lack in the customer support and payment method department, but that is somewhat made up for by the generous free bet welcome bonus and the user-friendly mobile app for iOS and Android.

5 / 5

BetUK

Tons of football markets

Powered by Kambi
Excellent mobile offering
Generous welcome offer

Only a few payment options
Not many promotions

Welcome Offer

Bet £10 Get £30 in Free Bets

New customers, opt-in and deposit within 7 days, and settle a £10 minimum bet at odds of 1.5 or greater, to be credited with 3x £10 free bets. Free bets must be used on 4 or more selections with odds of 1.3 or greater, stake not returned. T&C’s Apply.

Website: betuk.com	Founded: 2012
Owner: LeoVegas Gaming PLC	Headquarters: Malta

Summary

Author: Ben Smith

BetUK is an online gambling brand that is operated by LeoVegas Gaming PLC, which relaunched the site in 2018.

Kambi is the sportsbook provider for BetUK, and it's a very straightforward, no-messing-about betting site that seems to be aimed at a slightly older demographic.

5 / 5

Betway

Free Bet Club!

Best for weekly rewards in the UK
Super-selection of British sports
Great choice internationally

No Asian handicap
Plain design

Welcome Offer

Get £10 in Free Bets

*New customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £10. First deposit matched up to £10. 1 x wagering at odds of 1.75+ to unlock Free Bet. Debit Card deposits only (exclusions apply). Free bet will expire 7 days after the 1st deposit. 18+. BeGambleAware.org. Bet The Responsible Way. Full Terms apply.

Website: betway.com	Founded: 2006
Owner: Betway Limited	Headquarters: Malta

Summary

Author: Ben Smith

Betway Sign Up Offer

The Betway welcome offer allows users to claim a £10 matched free bet.

When you register with Betway, you need to make a deposit with a debit card in order to claim this offer.

How to Get Betway Free Bets

1️⃣ Create a Betway account and deposit £10+ via debit card.

2️⃣ Place a bet at odds of 3/4+ (1.75+) and wait for it to settle.

3️⃣ Get a free bet matching your stake up to £10.

4 / 5

Parimatch

Great football offer

Chelsea promos for 2022/23
Reputable international brand
Wide range of sports and Esports markets

Navigation can be tricky at first
Limited live streaming

Welcome Offer

Bet £10 Get £40 Football Welcome Offer

18+ New customers only. Opt in and bet £10 on any football market at odds 2.00+ in 7 days. No cash out. Get 4x £10 football free bets for set markets (odds 2.00+). Free bets expire in 7 days. Card payments only. Click “claim” for T&Cs. begambleaware.org | Please gamble responsibly

Website: parimatch.co.uk	Founded: 1994
Owner: Pari-match LLC	Headquarters: Cyprus

Summary

Author: Ben Smith

Parimatch launched its UK betting site in October 2020. While bettors from the CIS region have been placing bets through Parimatch since the turn of the millennium, the UK site is operated by BetVictor. There are generous welcome offers to be claimed, and the sportsbook is jam-packed with a wide range of markets.

4 / 5

Grosvenor

Great for Premier League betting
Many odds from top provider Kambi
Significantly better since 2022

30x wagering on casino offer
Unusual web design on desktop

Welcome Offer

Double the Odds
Any sport. Any bet. Any odds.

New customers. Max £10. 100% Odds Boost Token. Keep it fun - set your deposit limit. T&Cs apply. 18 Plus BeGambleAware.org

Website: grosvenorcasinos.com	Founded: 1970
Owner: The Rank Group	Headquarters: Maidenhead, UK

Summary

Author: Ben Smith

Grosvenor Sports Welcome Offer

One of the best sign up offers in the business comes courtesy of Grosvenor Sports, who are now offering new customers a bonus to the tune of Double the Odds on any sport, at any odds.

How to Get the Grosvenor Bonus

→ Register with Grosvenor Sports

→ Bet up to £10 at any odds

→ Get double the odds with winnings paid in cash

4 / 5

Spreadex

'Best Spread Betting Provider' award winner
Range of unique markets
Bet Builder function

Can be confusing for beginners
No eWallet payments

Welcome Offer

Get £40 in Bonuses

Place a qualifying £25 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. A first free £5 fixed odds bet will be credited upon settlement of the qualifying bet. 4 x following £5 free fixed odds bets will be added to your account on consecutive days. Spread betting losses can exceed deposit. 18+ begambleaware.org

Website: spreadex.com	Founded: 1999
Owner: Spreadex Ltd	Headquarters: St Albans, UK

Summary

Author: Ben Smith

Spreadex is a sports and financial spread betting company based in the UK, and it is the only online bookmaker that allows users to partake in fixed odds betting and sports spread betting from one account. On the Spreadex site, you can bet on sports, buy and sell financial assets, and also play casino games.

5 / 5

Bet365

Cutting-edge multiple game bet builder
Outstanding in-play betting
Great cash-out feature

No Neteller or Skrill

Welcome Offer

Bet £10 Get £30 in Free Bets

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

Website: bet365.com	Founded: 2000
Owner: Hillside (sports) ENC	Headquarters: Stoke

Summary

Author: Ben Smith

Bet365 Bonus

The Bet365 open account offer is one that is befitting of arguably the best betting site in the world.

This new and improved bonus allows you to get £30 in free bets off of just a £10 wager.

That's a 300% bonus, and this Bet365 bonus can be claimed right here.

Why You Should Register With Bet365

⭐ As far as volume of markets is concerned, there is not a more comprehensive sportsbook out there.

💰 The list of existing customer promotions is exemplary - with Early Payout being the pick of the bunch.

↗️ Odds boosts are now featured on the site, which is another recent improvement.

4 / 5

Kwiff

'Supercharge' your bets + get great odds
Well-optimised for mobile
Kwiff Loyalty Club

Limited betting markets
No bet builder

Welcome Offer

Bet £10 Get a £20 Surprise Bet

New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer credited within 48 hours. Additional T&Cs apply. Please gamble responsibly.

Website: kwiff.com	Founded: 2015
Owner: Kwiff Ltd	Headquarters: London, UK

Summary

Author: Ben Smith

Kwiff was founded in 2015 and the brand's unique selling point is the 'Supercharge' feature which means that any bet you place can be 'Kwiffed'. This is the equivalent of enhanced odds, but they are given out randomly after you place wagers. Initially, Kwiff was solely mobile-focused, but users can now use the betting site on desktop, too.

4 / 5

Betfred

Experienced UK bookie
Good for football & horse racing
Great payment options

Not the best on mobile
Limited markets on niche sports

Welcome Offer

Bet £10 Get £40 in Bonuses

New 18+ UK customers only. Register using the promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p) credited within 10 hours of bet settlement. Free Bet stakes are not included in any returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.

Website: betfred.com	Founded: 1967
Owner: Betfred	Headquarters: Warrington

Summary

Author: Avery Hutchison

Founded in the United Kingdom by the Done brothers, Fred and Peter, Betfred has come a long way since its first shop was established in 1967. Viewers of British sports events will have seen Betfred appear as sponsors across horse racing, rugby league, snooker, football and darts, which are some of the main sports that feature on their sportsbook.

4 / 5

BoyleSports

Lots of live streaming
Great payment options
Clean design and dedicated mobile apps

Some promotions are shop-only
No asian handicaps on football

Welcome Offer

Bet £10 Get £20 in Free Bets

New UK customers (Excluding NI) only. Mobile exclusive. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply

Website: www.boylesports.com	Founded: 1982
Owner: BoyleSports	Headquarters: Dundalk (Ireland)

Summary

Author: Ben Smith

BoyleSports is one of the UK's more recognisable bookies thanks to plenty of high-profile sporting sponsorships and, well, it's been around for 35 years! BoyleSport has one of the premier online sportsbook products on the UK market with live streaming, numerous promotions, and great payment options to boot.

4 / 5

BetVictor

Great-looking interface
Big and trusted bookie
Very good for football

Verification process can be slow
Not as good for Non-UK citizens

Welcome Offer

Bet £5 Get £20 in rewards

18+ New customers only, Opt in and bet £5 or more (odds 2.00+) on any Horse Racing Market from 10:00 GMT on 10.3.23 until 17:30 GMT on 17.3.23. No cash out. Get 3x£5 in Free Bets, 7 days expiry and £5 Casino bonus 20x wagering, 7 days expiry. Card payments only. T&Cs Apply. begambleaware.org | Please gamble responsibly.

Website: betvictor.com	Founded: 1931
Owner: Betvictor Ltd	Headquarters: Gibraltar

Summary

Author: Jacob Jacob

With a long history and an up-to-date and great-looking website, BetVictor really is one of the great online bookies in the UK. They often offer great promotions and have got one of the most pleasing navigation processes out there.

4 / 5

LiveScore Bet

Fantastic range of markets
Live streaming available
Great looking site
Dedicated mobile apps

Payment options could be improved

Welcome Offer

Bet £10 Get £20 in Free Bets

*New members. Sportsbook only. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Click here for full T&Cs. Bet Responsibly. BeGambleAware.org. 18+

Website: www.livescorebet.com	Founded: 2020
Owner: LiveScore Group	Headquarters: Gibraltar

Summary

Author: Ben Smith

Already a well-known brand thanks to its top-quality real-time sports updates product, LiveScore got stuck into the UK online sports betting market in 2020 with the launch of LiveScore Bet. Punters are spoiled for choice with a huge number of markets and are treated to a tidy sign-up offer, live streaming, and great football betting options all packaged in a slick mobile-optimised product.

5 / 5

888sport

Perfect for 22/23 season

Enormous selection of odds
Bet builder with a lot of options
'Up for 8' game for 22/23 PL season

Design can be off-putting
Somewhat sluggish app

Welcome Offer

Bet £10 Get £30
+ £10 Casino Bonus!

Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days and expires after 14 days • Bonus valid on selected Casino games only • Bonus wins capped at £500, excluding Jackpot wins • You must wager Bonus amount x40 – this requirement varies by game & Full T&Cs apply.. BeGambleAware 18+

Website: 888sport.com	Founded: 2008
Owner: 888 Holdings PLC	Headquarters: Malta

Summary

Author: Ben Smith

888 is a well-recognised brand on the UK scene. With a large selection of odds and frequent promotions, they seldom disappoint. Not only is 888sport one of the top sports betting brands on the market, but 888casino and 888poker are also hugely popular.

4 / 5

Virgin Bet

Range of betting offers
Breadth of live streaming
Football bet builder

Few payment methods
Somewhat boring design

Welcome Offer

Bet £10 Get £20 in Free bets

*New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of each-way bets only. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. each-way & multiple bets), stakes not returned. Visit Virgin Bet for full T&Cs. Bet Responsibly. BeGambleAware.org. 18+

Website: virginbet.com	Founded: 2019
Owner: Gamesys Group Plc	Headquarters: London

Summary

Author: Ben Smith

Virgin Bet launched in the UK in 2019 as The Gamseys Group chose SBTech to provide the platform for an online betting site under one of the most renowned brand names in the world. On the site, users can choose from a range of sports betting odds plus a breadth of casino games.

3 / 5

BetTarget

Intuitive design
Excellent betting variety
Great payment options
Top-notch casino

No dedicated mobile apps

Welcome Offer

Bet £15 Get £10

18+. New customers only. Min wagering on sport £15. Max one £10 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. PayPal, Neteller, Paysafe or Skrill not eligible. Bet expires after 14 days of being credited. Gambling can be addictive. Please play responsibly, www.begmbleaware.org. T&C's apply.

Website: bettarget.com	Founded: 2021
Owner: ASG Technologies Ltd	Headquarters: BVI, Malta

Summary

Author: Ben Smith

Why Should You Sign Up With BetTarget?

👍 Large selection of bets available

⭐ Very well-designed sportsbook

💷 Long list of payment options

🎰 Superb casino offering

What BetTarget Could Improve

⚽ There is no bet builder for football

📱 A BetTarget mobile app would be nice

📞 We'd like to see telephone customer support

BetTarget Verdict

BetTarget gets straight to the point with its intuitive sportsbook layout and eye-catching casino options, while features like the stats-backed Target Tip recommendation engine add something extra. Launched in 2021, BetTarget was one of the first Aspire Global sites to go live using BtoBet's renowned sports betting software, and while it's not quite knocking on the door of the big hitters in the UK market, we think it's worth a look if you want to try out a new bookmaker.

3 / 5

Luckster

New Site! (2022)

Great for pre-match and in-play football
Useful range of payment options
Huge casino selection

No mobile apps
Lacking live streaming

Welcome Offer

Bet £10 Get £10

This offer is for new customers only and is available once per household. Max. FreeBet amount: £10 Minimum Deposit and wagering on sport to activate the Free Bet is: £10 Void/cancelled or cashed out bets do not count towards wagering to activate the free bet. Offer valid only to customers making a first deposit of £10 or more. Offer only applies to players who are residents of United Kingdom and Ireland. Full T&Cs Apply

Website: luckster.com	Founded: 2022
Owner: Aspire Global International LTD	Headquarters: Malta

Summary

Author: Ben Smith

Luckster launched in 2022, making it one of the freshest new entries into the UK online sports betting market. The sportsbook features impressive depth both within and across markets and you'll struggle to run out of casino games to play if that's your thing. A decent spread of deposit and withdrawal options is good to see, too.

3 / 5

ZetBet

Strong football market selection
Lots of payment methods
Acca odds boosts
Good for niche sports

No live chat support
No live streaming
No mobile apps

Welcome Offer

Bet £10 Get £10

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible.

Website: www.zetbet.com	Founded:
Owner: Marketplay LTD	Headquarters: Malta

Summary

Author: Ben Smith

ZetBet is a neat new site for the UK market that looks and works great on mobile. It's a great option for football betting with Asian handicaps being a real plus. Niche sports fans are also well-catered for and the range of payment methods available gives punters good flexibility. It's a shame that there's no live chat support as that's available at lots of other online bookies. There is no ZetBet mobile app, nor is there any live streaming available.

4 / 5

HeySpin

Exclusive welcome offer
Great live casino selection
Earn reward points
Quick live chat responses

No mobile apps
More payment options would be good
Desktop version is worse than mobile

Welcome Offer

Bet £15 Get £15

18+ New Players only. Max. Free Bet Token amount: £15. Minimum Deposit: £15. Minimum wagering on Sport to activate the Free Bet Token: £15. Full T&Cs Apply.

Website: heyspin.com	Founded: 2020
Owner: Aspire Global LTD	Headquarters: Malta

Summary

Author: Stan Miller

HeySpin is a small online bookmaker established in 2020 and owned by Aspire Global International.

HeySpin's primary focus is its casino, as upon loading the homepage players are greeted with a colourful mix of various games.

There is no mobile app currently, but the mobile website is well-optimised and loads quickly.

3 / 5

Highbet

Aspire-powered sportsbook
Huge range of casino games
Well-optimised for mobile

No dedicated mobile apps
Smaller bookmaker with payout size limits

Welcome Offer

Bet £10 Get £15

New customers only. Max one free £15 bet. Qualifying bets must be placed at odds of 1/1 (2.0) or greater. Paid as bonus token with min 4/5 (1.80) odds req. Skrill, Neteller & PayPal not eligible. T&Cs apply. 18+

Website: highbet.com	Founded: 2021
Owner: Time Solutions Ltd	Headquarters: Malta

Summary

Author: Stan Miller

Highbet is a relatively new betting site established in 2021 under the Aspire Websites group. Since its inception, the main focus has been its casino games, but the bookie also rocks a nice sportsbook.

For the lack of an app, Highbet aims to make up by having a really well-optimised mobile site.

Over time the website has seen some minor changes in terms of its layout. Some sports such as table tennis and a bunch of esports titles were propped up to higher positions on the sports list as the UK bettors’ interests changed.

5 / 5

William Hill

Great quality of odds
Perfect for popular UK sports
Many special bets available

Many restricted countries
Some payment methods removed

Welcome Offer

Bet £10 Get £30 in Free Bets

18+. Play Safe. From 00:01 on 13.04.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook. Further terms apply. #ad

Website: williamhill.com	Founded: 1934
Owner: William Hill plc	Headquarters: Gibraltar

Summary

Author: Ben Smith

William Hill is a well-known bookie all over the UK. With great odds, many payment methods and all major UK sports on offer, there is not much to complain about.

4 / 5

Ladbrokes

One of the great football bookies
Very UK-focused selection
Experienced and reliable

Lots of restricted countries

Welcome Offer

Bet £5 Get £20 in Free bets

18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first 5 bet within 14 days of account reg at min odds 1/2 = 4x 5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply.

Website: ladbrokes.com	Founded: 1886
Owner: Ladbrokes Coral Group plc	Headquarters: London

Summary

Author: Ben Smith

Regarding football betting, Ladbrokes has most of the competition beaten. Both their standard selection and special bets hold a really high standard. Also, they provide great offers, such as acca insurances. The only issue is that their withdrawal process can be quite slow at times.

5 / 5

Coral

Daily football acca promos
Super for horse racing & greyhounds
Great reputation

Only good for UK punters
Design could be more modern

Welcome Offer

Bet £5 Get a £20 free bet

18+ New UK & ROI Customers only. Min deposit 5. Min first 5 bet at minimum odds 1/2 to qualify for 1x 20 free bet. Certain deposit methods and bet types excl. Free bet valid for 7 days, stake not returned. Restrictions + T&Cs apply.

Website: sports.coral.co.uk	Founded: 1926
Owner: Ladbrokes Coral Group plc	Headquarters: London

Summary

Author: Ben Smith

Coral Sign Up Offer

When you create an account with this legendary UK bookmaker and bet £5, you can get a £20 free bet.

That's essentially a 400% bonus on your initial wager, which is a hugely generous bonus.

Claiming the Coral Free Bet in Three Simple Steps:

Click 'Claim' at the top of this page and register with Coral.
Place a £5 bet at odds of 1/2 or greater.
Receive a £20 free bet to use on any sport.

✅ What We Like About the Coral Free Bet Offer

The bonus amount compared with the qualifying bet requirement is very high.
Minimum odds for the qualifying bet are low.
Your free bet can be used on many sports.

❌ What We Don't Like About the Coral Free Bet Offer

It would be nice to have the option to break the £20 free bet into smaller free bets.

4 / 5

LeoVegas

Best bookie for mobile

Best mobile app out there
Many odds from leading provider Kambi
Free bet offers

Not perfect on desktop
No live streaming

Welcome Offer

Win up to £100 extra winnings
with your profit boost!

Full T&Cs apply. New players only. Claim by placing a min deposit £10 via "My Offers" page within 30 days. Skrill/Neteller deposits excl. 7 days to stake max £10 in-play. Max. extra winnings £100. 18+ BeGambleAware.org LeoSafePlay.com Play responsibly!

Website: leovegas.com	Founded: 2011
Owner: LeoVegas AB	Headquarters: Malta

Summary

Author: Ben Smith

LeoVegas is a well-known betting company across many international territories, and a UK licence was acquired in 2017, a year after their sportsbook launched. It is a casino-first brand that also places a heavy emphasis on their mobile product which is multi-award winning. The sportsbook is powered by leading sports betting provider, Kambi.

3 / 5

Betzone

Features 30 sports
Many markets for football and golf
Offers live streaming on-page

Small number of betting markets for smaller leagues/events
Tricky bonus conditions
Not many betting markets for horse racing
Few payment methods and no PayPal

Welcome Offer

Up to £60 in Free Sports Bets
+ Free Casino Spins

*For NEW customers only. Requires account opening, deposit and certain qualifying bets of Evens or greater.

Website: betzone.co.uk	Founded: 1973
Owner: Playbook Gaming Ltd	Headquarters: London

Summary

Author: Stan Miller

The company was established back in 1973, but the website launched in 2020 and is operated by Playbook Gaming with a UK licence.

The bookmaker boasts 30 sports, including political events and esports, and has a good number of markets on big leagues or highly anticipated events.

However, Betzone falls short when it comes to smaller event/league coverage, with only a few betting options for things like boxing, handball and MMA matches.

Although there aren't many accepted payment methods, and there is no live chat support, Betzone is still a good one-stop shop for a casual punter's needs.

4 / 5

All British Sports

Quintessentially British
'Marvellous Midweeks' promotion
Wide variety of themed slots

Lacking some payment options
Mobile version not great

Welcome Offer

10% Cashback Always!

Cashback is cash without restrictions. Full T&C's apply. No Max cashout. Gambling can be addictive. Play responsibly. T&C's apply. 18+

Website: allbritishcasino.com	Founded: 2013
Owner: L&L Europe Ltd	Headquarters: Malta

Summary

Author: Ben Smith

4 / 5

Yeti Bet

Good selection of betting markets
Straightforward bet builder

No PayPal
No promotions

Welcome Offer

100% Refund Bonus up to £111
+ 100 free spins on Book of the Dead

Website:	Founded:
Owner:	Headquarters:

Summary

Author: Stan Miller

4 / 5

Mr Mega

Aspire Global-powered sportsbook
Lots of payment options
Top-quality casino
Good website navigation from desktop and mobile

No dedicated mobile app
Old-school looking sportsbook
Few existing customer promotions

Welcome Offer

Bet £15 get £15

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £15 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply

Website: mrmega.com	Founded: 2010
Owner: Sharp Connection Ltd	Headquarters: Malta

Summary

Author: Stan Miller

Slick presentation and a great range of games means Mr Mega is a top online casino and live casino destination for British gamblers. And that's far from the whole story: UK punters are spoiled for sports betting choice at Mr Mega - the Aspire Global-powered sportsbook is top-notch.

5 / 5

Betfair

Fast verification
Instant withdrawals to debit cards
World's biggest betting exchange

Inadequate selection of smaller sports

Welcome Offer

Money Back as Cash up to £20

New customers only. Min odds 1/5 (1.2). Max £20 refund on first bet. Only deposits made via Debit Card will be eligible for the promotion, Apple Pay excluded. T&Cs apply.

Website: betfair.com	Founded: 1999
Owner: Betfair International Plc	Headquarters: London

Summary

Author: Ben Smith

Betfair is one of the great UK bookies. With a big focus on football betting, they are the first choice of many punters, from the pro to the beginner. Also, they offer the worlds biggest and best betting exchange. Cons with Betfair include a somewhat difficult navigation and lack of selections for certain sports.

4 / 5

Midnite

Fast withdrawals
Great football odds and markets
Frequent odds boosts for football
Dedicated esports page with many titles
Betting app for iOS

Not all listed sports have matches and stay greyed out
Some smaller leagues or country matches get few betting markets
No betting app for Android

Welcome Offer

Bet £10 Get £20

Customers must be verified and aged over 18. To qualify you must place accumulator bets that settle with a total stake of £10 and a minimum of 4 legs, at minimum total odds of 3/1 (4.0). T&Cs apply

Website: midnite.com	Founded: 2020
Owner: Dribble Media Limited	Headquarters: London

Summary

Author: Stan Miller

Midnite is an established bookmaker that launched in 2015, that is operated by Dribble Media Limited.

The initial feeling I got when going onto their site was of prestige and professionalism.

The bookie loads quickly both on desktop and mobile, and has a mobile app too.

With a standard, but nice welcome bonus, players can bet on any of the numerous sports and esports betting markets.

4 / 5

talkSPORT BET

Decent deposit welcome offer
Great football odds boosts
Excellent in-play experience

Very similar to BetVictor and Parimatch
Arguably too UK-focused

Welcome Offer

Bet £10 Get £30 in Free Bets

18+ New customers only. Opt in, bet £10+ at odds 2.00+, within 7 days of registration. No cash out. Get 3x £10 Free Bets on selected events. Bonus expires in 7 days. Card payments only. T&Cs apply, see below. begambleaware.org | Please gamble responsibly

Website: talksportbet.com	Founded: 2022
Owner: BV Gaming Limited	Headquarters: Gibraltar

Summary

Author: Stan Miller

A familiar brand for many Brits, talkSPORT entered the betting market in November 2022 in collaboration with BetVictor.

The talkSPORT BET site looks just like that of their partner's, and even more like Parimatch, which has a similar colour scheme to talkSPORT.

Does that spell failure for the bookie before it even has had a chance to flourish, or can it actually be a good thing?

4 / 5

Pub Sports

Very comprehensive football selection
Great markets for English, German, Italian and French matches
Decent welcome bonus
Great markets for basketball and esports
Nice pub theme adds to the experience

No horse racing
Limited payment options
Website is a bit hard to navigate
No mobile app

Welcome Offer

100% up to £100

Website: pubcasino.co.uk	Founded: 2023
Owner: L&L Europe Ltd	Headquarters: Matla

Summary

Author: Stan Miller

5 / 5

Unibet

User-friendly interface
Wide range of odds from top provider Kambi
Helpful customer service

Bettors cannot request-a-bet
Can limit some winning players

Welcome Offer

£40 Money Back
+ £10 casino bonus

New customers only. 18+, BeGambleAware.org. Min deposit £10. Money back as bonus. Wagering requirements: Sportsbook 3x at min. odds of 1.40 (2/5), Casino 25x. Only one bonus can be used at a time, Sportsbook bonus must be wagered before using the Casino, unless the bonus has been forfeited. Bonus will expire after 7 days of opt-in.

Website: unibet.com	Founded: 1997
Owner: Kindred Group	Headquarters: Malta

Summary

Author: Ben Smith

One of the biggest international bookies out there. Not as UK-focused as the betting sites founded in the UK, but still one of the most popular choices among punters. It is easy to understand why, as Unibet offer players a complete product.

4 / 5

Betiton

Brand new sportsbook

Wide range of odds
Great promotions
Exciting live betting with "fast markets"

No mobile app
Live streaming unavailable

Welcome Offer

Bet £15 Get £10 Free Bet

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply

Website: betiton.com	Founded: 2020
Owner: Sharp Connection Ltd	Headquarters: Malta

Summary

Author: Ben Smith

Betiton launched their sportsbook in early 2020, and the odds are provided by reputable SBTech. In terms of big pros, they offer great value with their welcome offers and promotions, and the live betting functionality is one of the best in the business.

4 / 5

Paddy Power

Fast verification
Instant withdrawal to debit cards
Always great specials on

Heavy UK-focus is an issue for some
Welcome bonus has got worse

Welcome Offer

Up to £25 in Free Bets

New customers Only. Cash stakes only. Min £10 stake required for initial £5 free bet. Min odds ½. Max £25 in free bets. 13 settled bets required to receive full £25 free bet. Qualifying bets must be placed on sportsbook within 30 days of opening account. One free bet offer per customer, household or IP address only. Free bets expires after 7 days. Payment method restrictions apply. T&C's apply. Please Gamble Responsibly.

Website: paddypower.com	Founded: 1988
Owner: Paddy Power Betfair	Headquarters: Dublin

Summary

Author: Ben Smith

One of the most experienced yet innovative bookies, PaddyPower mixes a great selection of odds with fun (read controversial) adverts. Nevertheless, one cannot ignore that they offer a great sportsbook.

4 / 5

SBK

First-class mobile experience
Auto Acca feature
Betting tips on the app

No casino
No desktop site

Welcome Offer

Bet £10 Get £10 in Free Bets
Mobile only sportsbook

New UK, IE & Malta customers only. Min £10/€10 first deposit using Debit Card. Place a bet of £10 at min odds of 1.5. Free bets expire in 90 days. Full T&Cs apply. 18+. BeGambleAware.org.

Website: getsbk.com/uk	Founded: 2019
Owner: Smarkets Ltd	Headquarters: London

Summary

Author: Ben Smith

SBK is a mobile-only sportsbook that is operated by Smarkets - a British company renowned for its betting exchange which launched to the public in 2010. SBK integrates social media interaction, betting tips, and a wide range of other features into its forward-thinking product.

5 / 5

Smarkets

60 days commission-free trading or £20 back
Low trading commission at 2%
Better odds than regular bookmakers
Nice graphs and visual information
Only exchange where you can lay your own multibets

Can be confusing for new players
Source of wealth verification could be faster and simpler

Welcome Offer

0% commission or £20 cash

Use code COMMFREE to trade with 0% commission for 60 days. New UK, IE & Malta users only. Min. £10/€10 first deposit using card or online banking. Full T&Cs apply. 18+. BeGambleAware.org

Website: smarkets.com	Founded: 2008
Owner: Smarkets Limited	Headquarters: London

Summary

Author: Stan Miller

4 / 5

NetBet

Nice welcome bonus
Frequent promotions
A lot of sports to bet on
Features top esports

PayPal doesn't qualify for the bonus
No bet builder

Welcome Offer

Bet £10 Get £10 Free Bet

DEPOSIT AND BET £10 MINIMUM ODDS 1/2 (1.50) / £10 FREEBET / VALID 7 DAYS / T&CS APPLY / 18+ / BEGAMBLEAWARE.ORG

Website: netbet.com	Founded: 2001
Owner: NetBet Enterprises Ltd	Headquarters: Malta

Summary

Author: Stan Miller

Netbet is a popular bookie that operates in several European countries, with a licence from both the UK and Malta. Although not the most well-known bookie to many, with frequent promotions and some unique features, Netbet is definitely worth trying out for most punters looking for a good welcome offer.

4 / 5

Bwin

Many different, unique markets
Great cash out feature
Well-established and trusted bookie

No Asian handicap
Somewhat confusing homepage

Welcome Offer

£20 Backup Bet

Website: www.bwin.com	Founded: 1997
Owner: Electraworks Limited	Headquarters: Gibraltar

Summary

Author: Ben Smith

Bwin is an Austrian-based company that has a long experience in the industry. The sportsbook is very interesting and fairly unique in both its layout and markets offered, which makes it an exciting choice for many punters.

4 / 5

Mr Play

Great live betting odds and features
PayPal accepted for deposits
'Pulse Betting' feature

No iPhone app
Low maximum payout

Welcome Offer

Bet £10 Get £15 Free Bet

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets not eligible.

Website: mrplay.com	Founded: 2017
Owner: Marketplay Ltd.	Headquarters: Malta

Summary

Author: Ben Smith

Mr Play is a casino-first gambling site that added a sportsbook to their offering in 2019. With odds provided by SBTech, they have one of the best sports betting offerings among new bookmakers today.

4 / 5

TonyBet

Massive sports betting selection
Many in-play markets
Great poker games and promos

Limited live streaming
Some country restrictions

Welcome Offer

100% up to £50

Sportsbook only. Bonus is 100% of first deposit, up to a maximum of £50. Minimum deposit of £10. Bonus must be claimed within 3 days. Wagering requirements apply. Bonus amount cannot be withdrawn. Further T&Cs apply.

Website: tonybet.com	Founded: 2009
Owner: Tonybet OÜ	Headquarters: Lithuania

Summary

Author: Ben Smith

Tonybet was founded by the famous poker player Tony G in 2009, and is now a reputable online sportsbook, casino, and poker site that operates in the UK as well as some Baltic and Scandinavian countries. Over 25 sports are offered in the betting section, including the recent addition of horse racing.

3 / 5

BetGoodwin

Strong industry track record
Dedicated mobile apps
Great range of betting options

Branding could be modernised
Few payment methods available
No live streaming

Welcome Offer

50% back as a free bet up to £25

Register a new online account with Betgoodwin. Must have a minimum of 3 bets of £10 at odds of evens (2.0) or bigger on first day. First day losses equals all losing stakes less all returns. The day finishes at 23.59. Free bets must be used in their entirety and stakes are deducted from returns. Free bets non withdrawable. Betgoodwin Terms and Conditions apply.

Website: betgoodwin.co.uk	Founded: 2021
Owner: Goodwin Racing Limited	Headquarters: Uckfield

Summary

Author: Ben Smith

Why sign up with Betgoodwin?

Betgoodwin advantages ✅

Goodwin Racing launched its online sportsbook, Betgoodwin, in early 2022 on the back of years of success running a telephone betting service. The FSB-powered sportsbook gives Betgoodwin an instant quality feel and there is an impressive range of betting options available. Live chat support and dedicated mobile apps (iOS and Android) further underline the quality on offer compared to many other new UK betting sites.

Betgoodwin disadvantages 😞

The main disadvantage with Betgoodwin at present is the lack of payment options other than the standard Visa and Mastercard debit cards. The actual sportsbook might be high quality but the overall look of the site could definitely be improved to match the more modern designs of the leading online bookies. With such a heavy horse racing brand focus (but unfortunately no live streaming yet), Betgoodwin could also be doing more to attract punters interested in other sports.

3 / 5

BritainBet

Lots of payment methods
Thousands of markets open for betting
Decent selection of promotions

Not much horse racing
Navigation is a bit clunky

Welcome Offer

Bet £25 Get a £50 Free Bet

New players only. Opt-in Required. Min £ 25 qualifying bets, stake not returned. Free bet - one-time stake of £ 50, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £ 200. Valid for 7 Days from issue. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms apply.

Website: britainbet.com	Founded: 2020
Owner: ProgressPlay Limited	Headquarters: Malta

Summary

Author: Ben Smith

The BritainBet sportsbook will look familiar to any of you that have previously dabbled on other Progress Play-operated sites like BetStorm and Tebwin. The horse racing offering is a little bit thin compared to other top online bookies but, other than that, the coverage is good and UK punters will find just about any bet they fancy at BritainBet.

3 / 5

MrRex

Powered by Aspire Global
Great payment options
Some live streaming available

No dedicated mobile apps

Welcome Offer

Bet £15 Get £10

New customers only. Max one free bet. Qualifying bets must be place at odds of 1/1 (2.00) or greater. Paid as bonus token with min 4/5 (1.80) odds req. Skrill, Neteller & PayPal not eligible. T&C's apply. 18+

Website: mrrex.com	Founded: 2021
Owner: MRREX LTD	Headquarters: UK, Malta

Summary

Author: Ben Smith

MrRex is a new entry to the UK market, having launched in late 2021. It's a casino-first brand but that doesn't detract from its excellent sports betting offering powered by Aspire Global. The MrRex site has a relaxed feel to it but with BtoBet supplying its tech wizardry to the sportsbook you can be sure you're using a quality product.